Peter Steidl Neuromarketing For Dummies
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Learn how to use neuromarketing and understand the science behind it Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do
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Peter Steidl Survive, Exploit, Disrupt. Action Guidelines for Marketing in a Recession
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Recessions – there may not be anything we can do to stop them, but we have plenty of choices when it comes to our response. During a recession too much time can be spent trying to guess what impact it may have, while too little time is spent exploring the strategic options available. Survive,
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Peter Farenden ITIL For Dummies
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ITIL For Dummies provides an easy-to-understand introduction to using best practice guidance within IT service management. It breaks down the 5 stages of the service lifecycle into digestible chunks, helping you to ensure that customers receive the best possible IT experience. Whether readers need
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Peter Isler Sailing For Dummies
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Interested in learning to sail but feel like you’re navigating in murky waters? Sailing for Dummies, Second Edition introduces the basics of sailing, looks at the different types of sailboats and their basic parts, and teaches you everything you need to know before you leave the dock. In Sailing
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Peter Economy Managing For Dummies
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The fast and easy way to learn how to manage people, projects, and teams Being a manager can be an intimidating and challenging task. Managing involves teaching new skills to employees, helping land a new customer, accomplishing an important assignment, increasing performance, and much more. The
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Peter Kent SEO For Dummies
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Your fully updated guide to search engine optimization Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this
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Peter Antonioni Macroeconomics For Dummies
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The fast and easy way to make macroeconomics manageable Macroeconomics is kind of a big deal. Without it, we wouldn't have the ability to study the economy as a whole—which is something that affects almost every aspect of your life, whether you realize it or not. From your employment status to how
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Peter Kaminsky Fishing For Dummies
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Fishing For Dummies, UK Edition, provides you with a thorough introduction to all types of fishing – sea fishing, game fishing, and coarse fishing. This authoritative covers everything you need to know about this fantastic sport, including instruction on: Identifying the key species of fish found
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Peter Economy Consulting For Dummies
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Consulting For Dummies, 2nd Edition includes a reorganization and narrower focus of the topic, with new or updated information that delves into the specifics of running your own consulting business. There is greater emphasis on the business of consulting, along with financial and legal issues
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Peter Kaminsky Fishing for Dummies
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Make fishing easier and more rewarding every time you pick up your rod and reel No one can promise that you will catch fish all the time. For as long as we've been catching fish, fish have been outsmarting us. But there are tips and pointers that even the most seasoned anglers can pick up! Fishing
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Peter Antonioni Microeconomics For Dummies
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Your no-nonsense guide to microeconomics The study of microeconomics isn't for the faint of heart. Fortunately, Microeconomics For Dummies is here to help make this tough topic accessible to the masses. If you're a business or finance major looking to supplement your college-level microeconomics
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Peter Antonioni Economics For Dummies
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Untangle the jargon and understand how you're involved in everyday economics If you want to get to grips with the basics of economics and understand a subject that affects British citizens on a daily basis, then look no further than Economics For Dummies. This easy to understand guide takes you
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